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Ashley Baxter
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Ashley Baxter
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  • Jan 23 business

    Minimum Viable Process

    Ashley Baxter

    I’m probably the only person to launch an insurance company in 2016 without automated quotes. How very internet of 1996. This was because I had: * no existing book of customers * no indication I could build a succesfull company * no funding It’s easy to see why insurers weren’t

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  • Dec 19 personal

    2017: Year In Review

    2017: Year In Review

    Ashley Baxter

    My last Year in Review was written when With Jack had barely launched. I was getting to grips with what tools to use, where to find customers and even who my customers were. Now I’ve been building With Jack for over a year. Spoiler: It doesn’t matter how

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  • Nov 22 business

    Why I'm Bootstrapping

    Why I'm Bootstrapping

    Ashley Baxter

    At some point this year I started considering investment. The initial build of With Jack was funded with my own money (money I’d earned photographing weddings at the weekend).

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  • Oct 19 business

    Beating Shiny Object Syndrome

    Beating Shiny Object Syndrome

    Ashley Baxter

    Here are three reasons why it took me over 2 years to launch With Jack.

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  • Aug 30

    A Look Back On With Jack's First Year

    A Look Back On With Jack's First Year

    Ashley Baxter

    Last week I cleaned out my home office and found a post-it note from 2013. It was a scribble of the insurance company I wanted to build, forming the basis of what would eventually become With Jack.

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  • Jun 7 business

    My Experience Applying To An Accelerator

    My Experience Applying To An Accelerator

    Ashley Baxter

    Everything about accelerators scare me. It’s a world that I’m not familiar with. Prior to last week, I did’t know the difference between a Venture Capitalist and an Angel Investor. This is my experience applying to an accelerator.

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Featured Posts
Noodling on a new idea and what that means for With Jack

Noodling on a new idea and what that means for With Jack

Product-Market Fit Struggles

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Ashley Baxter

My goal is to help 10,000 freelancers. This is where I'm documenting my progress.

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